The Minister of the Economy announces that this aid, which will be used to finance the creation of a website, will be paid in January.
Digitizing small businesses is “an absolutely major stake“. The Minister of the Economy, Bruno Le Maire, recalled this Monday evening on the set of BFMTV. “Today you have one in three businesses that is digitized (…). We have to speed up. Can traders get by on their own, to build their own websites? No“, Noted the minister. The latter therefore announced the payment ofdirect aid of 500 euros to support traders who want to create their own website. This assistance will be paid at the beginning of January 2021.
Bruno Le Maire also encouraged the municipalities to support retailers in this digitalization process. “One of the good solutions is to go through the municipalities. We make a platform on which we list all the businesses that are in the city. To help all cities to accelerate this digitization, we have listed all the solutions on ‘clique-mon-commerce.gouv.fr’, both for the municipalities and for the traders themselves.», Detailed the minister.
The Minister of the Economy also said he was ready to consider the payment ofadditional help for forface the puzzle of unsold inventory due to administrative closures. “If more help is needed on the issue of stocks, we are ready to look at it and grant it”, said Bruno Le Maire. “Indeed, many traders will find themselves with winter collections on their hands they will not know what to do because they will not have been able to sell them during the period”, he conceded.
The minister also urged landlords to forgo their November rents for shops. “I ask the big real estate companies to give it up and I say to the small landlords ‘isn’t it better to give up a rent in November that you may never receive?’ », launched the Minister of the Economy.
Open on sunday
At the same time, the minister called to see how “Strengthen health safety rules”during confinement to allow the reopening of businesses considered non-essential. He declared himself in particular “Very favorable” the implementation of an appointment booking system in stores in order to limit the movement of people. “It is one of the sanitary rules which would allow us to reopen in good conditions”, he estimated.
Bruno Le Maire also mentioned the possibility of allow stores to open on Sundays and the extension of opening hours to allow traders to make up for the shortfall caused by this new confinement.
Possibility of “move the sales»
Asked about the government’s position towards the end-November sales, the “Black FridayCame from the United States, Bruno Le Maire recalled that it was“A promotional operation of a private nature” over which the executive did not have control.
“I invite distributors and traders to discuss with each other to find out what solutions they want to bring to Black Friday: should it be postponed? Should it be spread out? It’s up to them to decide ”, did he declare. “The responsibility of the State is the balances”, he said, raising the possibility of “Change the date of the sales”if the traders wanted it.